Christmas Consumer Spending 2024. When modest inflation counted, performance is. With the fewest number of days between thanksgiving and christmas since 2019 and 43% of consumers carrying more debt than they were in 2023, retailers should prepare for an uphill battle in terms of shopper.

Consumers are set to spend 4% more on holiday shopping this year, with average spending projected to reach $948, compared to $911 in 2023, according to the. As we approach the 2024 holiday season, marketers are facing an unprecedented confluence of major events that will shape consumer behavior and spending patterns.