Popular Toys Christmas 2024. The list of 20 products includes everything from nostalgic toys. Alongside the top ten, john lewis has an extensive range of toys available for the festive season, starting at just £6, with over 1,400 products under £20 including ty soft.

Shoppers can count on the toy insider’s 19th annual holiday gift guide to find a vast assortment of trending toys, no matter their budget. ‘tis the season for holiday shopping!